Lida
Hnatiuk
AI content producer
I started in graphic design and branding, moved into AI visuals, and now produce content end to end: concept, script, characters, generation, edit. Organic brands with millions of views, performance ads for Meta and TikTok, and a photoreal AI series.
Lily, a photoreal AI series
Lily lives in one of New York's most exclusive neighbourhoods and has a strange hobby: she watches people on the street and sometimes steps into their lives. In every episode she runs into a different situation with a hidden psychological problem underneath. Built for Mindly's US organic channels, the same line as Overthink Ink and Cozimons, this time in realism.
Two Instagram brands, grown from zero
Mental-health humour for Mindly's US audience. I came up with both formats and characters, wrote the jokes, generated and edited every reel and ran the pages. Below are the real profile grids, sorted by views.
Mindly video ads for the Ukrainian market
Ad concepts for Mindly, a psychology app. Concepts shipped with several hooks on the same main part, so the team could test openings against each other. One cut of each is shown here: 3D first, then 2D.
Creatives for Muses Academy
Short dramas, AI avatars and cartoons for Meta and TikTok campaigns. The concepts came from the team; I made the visuals, generated and edited the videos.
AI Master, feature ad series
A series of 15-second performance creatives for AI Master. Each ad dramatises a real-life situation where the product saves the day, and each video focuses on one feature: Humanizer, AI Detector, Plagiarism Checker and others. Realistic scenarios make the value obvious in the first seconds and drive direct response.
Cartier Panthère, an AI concept campaign
Inspired by the Panthère de Cartier bracelet, I developed a luxury-style campaign built around the brand's iconic panther. Every image and shot, the model included, is fully AI-generated. A personal project, not commissioned by the brand.
Personal experiments and where it started
Open any project to see all videos and frames.
Let's make something people stop scrolling for.
View counts from Instagram, September 2026.